Gadugi Crafts
Cherokee-owned crafting studio and marketplace offering handmade beadwork, basketry, pottery, walking sticks, and painting.
Tahlequah, OKHandmade Goods
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JPrice Industries ยท Tahlequah, Oklahoma
A small family of Oklahoma businesses.
JPrice Industries is the holding company behind a handful of locally-owned ventures in and around Tahlequah, Oklahoma, spanning Cherokee artisan craft, home services, independent game development, and guided outdoor recreation.
Our Businesses
What we run
Price Property Services
Professional sealcoating, parking lot striping, and home improvement services across Tahlequah and northeast Oklahoma. Locally owned, free estimates.
NE OklahomaHome Services
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RezWorks Studios
Independent game studio crafting narrative-driven games built around Indigenous language and life, starting with "A Cherokee Tale."
Tahlequah, OKGame Studio
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River Rat Kayak Fishing
Multi-day guided kayak fishing expeditions on the Illinois River, Lake Tenkiller, Lake Hudson, and Fort Gibson Lake.
NE OklahomaGuided Tours
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About
Joseph Price
Joseph Price
Joseph Price is the founder of JPrice Industries, based in Tahlequah, Oklahoma, and a Cherokee Nation citizen whose work stretches well beyond business into tribal advocacy, technology, and the land itself.
Between 2016 and 2018, Joseph conducted archival research, digging through records held by the National Archives and other federal institutions. Cherokee Nation leadership later publicly credited that work as foundational to the tribe's historic $80 million federal trust settlement, funds now building Tahlequah's new Justice Center and Wellness Center. (Cherokee Phoenix)
He's shown up when tribal sovereignty was on the line, too. In October 2021, he marched with fellow Cherokee citizens to Tulsa City Hall, carrying a tribal flag in a rally opposing the city's push to overturn the McGirt v. Oklahoma ruling. (Cherokee Phoenix)
Cherokee culture and language run through his work as much as his advocacy. Gadugi Crafts carries handmade Cherokee art, and RezWorks Studios is building narrative games rooted in Cherokee language and story, with an open hand to other tribal nations who want to do the same. That trust settlement work was honored again in August 2025, when Principal Chief Chuck Hoskin Jr. presented the Trust Litigation Team with the Cherokee National Holiday's Gadugi, Unity Through Generations award, a Cherokee National Living Treasure medal recognizing citizens who, in the Chief's words, "work so tirelessly and unselfishly across various fields." (Cherokee Phoenix)
He's also the builder behind Vera, a personal AI assistant meant to eventually help run the whole portfolio day to day. Beyond Vera, he writes and ships his own code, builds AI systems from the ground up, and treats a spreadsheet like a precision instrument.
On the trades side, there isn't much he can't fix: home repair, automotive mechanics, and hands-on expertise in parking lot striping, sealcoating, and asphalt maintenance, the same skill set Price Property Services runs on.
When he's not building something, he's usually on the water. He knows the rivers and lakes of northeast Oklahoma the way most people know their own street, and he takes their health seriously, along with the wildlife that depends on them. For him, that's not just part of a guide's living. It's a responsibility he carries every time he's out there.